A New Trend Has Americans Going Out to Dinner Earlier Than Ever Before and With Good Reason

Are we turning into our grandparents?

Eating an early dinner has always been a stereotype associated with older, retired people who don’t have to worry about work schedules and traffic. Plus, older people tend to have an early-to-bed, early-to-rise schedule and are more concerned about thoroughly digesting their meals before hitting the hay.

But an unexpected change in the great American culture means that older people and Gen Zers are more likely to fight each other for a 5 p.m. reservation at their local diner. A recent story in The Wall Street Journal shows that an increasing number of Americans are going out to dinner earlier.

According to Yelp data cited by the WSJ, restaurants currently seat 10% of diners between 2 p.m. and 5 p.m. That number has doubled since 2019 when only 5% of people went to restaurants between those hours.