Winning Our Hearts and Minds? Monsanto and Big Food Pull Out the Big Guns

February 23, 2024 |

Monsanto and Big Food are taking the battle for consumers’€™ hearts and minds to the next level. And it’€™s no coincidence that they’€™re pulling out the big guns just as the Washington State I-522 campaign to label genetically modified organisms in food products is gaining steam.
Can industry front groups and slick public relations firms convince us that the products they’€™re peddling are not only safe, but good for us? Will the millions they spend on websites and advertorials pay off?
You be the judge.
The freshly launched is funded by the biotech industry, which claims it just "wants to talk." And the recently formed Alliance to Feed the Future, representing more than 50 multinational food, agribusiness and biotech companies, wants to give us the ‘€œreal’€ scoop on our food system.
Read the essay