Coca-Cola Under Fire After Explosive Book Reveals Company’s Secrets: ‘Selling Sugar Water’

It’s common knowledge that soda is packed with sugar and associated with several serious health conditions, like diabetes and cancer. So, how does Coca-Cola, the No. 1 soft drink company on the planet, maintain a great reputation?

A new book by author and journalist Murray Carpenter explores this phenomenon and reveals the dark reasons behind it.

What’s happening?

Carpenter’s book, “Sweet and Deadly: How Coca-Cola Spreads Disinformation and Makes Us Sick,” details the lengths the Coca-Cola Company has gone to mislead the public about the safety of its products.

One of Coke’s underhanded tactics involved funding organizations like the Sugar Research Foundation and the Global Energy Balance Network to spin food science in its favor. The former was a nefarious but highly effective PR move that began in 1943. It was the basis for similar tobacco PR campaigns that followed in the 1950s.