A Generational Commitment to Regenerative Organic Farming at Lundberg Family Farms

Founded in 1937 in the northern Sacramento Valley of California, Lundberg Family Farms has been long committed to leaving the land better than they found it and learning from previous generations. The company has taken many important steps on its journey to be 100% Regenerative Organic Certified (ROC) by 2027, and to continue to lead the growing influence in regenerative organic agriculture in the U.S. For instance, they recently announced ROC certification of more than 8,500 acres of rice fields and now offer more than 70 Regenerative Organic Certified products.

As I have written about before, the ROC is an important certification offered by the Regenerative Organic Alliance that was founded by the Rodale Institute, Patagonia, and Dr. Bronner’s. As the name suggests, this certificate not only requires the farming practices to protect the environment, but also to work to rehabilitate it.